Custom AI rubrics, objection tracking, and phrase-level coaching — built around the way your team actually talks.
Define each rubric item once. AI scores every call against it, 1–10, consistently — no manager time required.
“That's more than I wanted to spend.”
Reframe to value & offer the month-to-month promo before discounting.
Reframed to value, mentioned the promo. Handled ✓
Define what counts as an objection and how you want your team to respond. salexpress automatically detects objections in every call and grades whether they were handled the way you trained your team to.
Define the exact phrases you want your team using — and the ones you don't. salexpress flags every call where the wrong phrase slipped through.
Consistent scoring on every rubric item you define — call after call.